Healing Power of Hugs

Huggies is calling on Australian families to donate a hug to help raise funds to support sick newborn babies and toddlers.

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Watch: Aussie Mum’s donating hugs for a good cause!

Payton's Story

Rocco's Story

Healing Power of Hugs

Huggies has always believed in the power of hugs. For many years, we’ve shared the stories of those who have benefited from the power of a hug and now, we want you to be part of the story too!

Backed by research, the healing power of a hug for a baby or toddler has been demonstrated to have a number of health benefits including to help keep a baby’s heart beating at a normal rate, improve sleep and support healthy weight gain.

How can you get involved?

Huggies is calling on all Australians to donate a hug in one of two ways:

  1. For those in Sydney, you can visit our giant Huggies Healing Heart at Circular Quay on 18th, 19th or 20th of November 2016 from 9:00am – 5:00pm and donate a hug. The Huggies Healing Heart will stabilise each time it is embraced, physically demonstrating the healing power of a hug.
  2. For those who aren’t able to make it to the activation, you can donate your very own hug by uploading a picture of you hugging your baby or loved one and tagging #HugsForHealing plus @HuggiesAU. Take a look at the Huggies Instagram page to see some of the best photos from around Australia!

Help us reach our goal! $140,000 donated to the Children’s Hospital Foundations Australia.

For every hug that’s donated, whether this be at the Huggies Healing Heartbeat or via taking a photo, Huggies will donate $1 to Children’s Hospital Foundations Australia (up to $140,000!), so they can continue to create a supportive and healing environment for sick newborn babies and their families at hospitals around Australia.

So start hugging and get sharing for a very worthy cause!

Who is Children’s Hospital Foundations Australia.

The Children’s Hospital Foundations Australia is the national fundraising partnership of Australia’s five major children's hospital foundations. Over 1.65 million treatments are provided for sick and injured children by the five children’s hospitals each year.



Children's Hospital Foundation Australia